The Promise
The Focus Formula™ is a 5-week live experience that teaches you how to follow through on what matters most.
You’ll build structure so focus feels simple, not forced.
By the end, you’ll have a personalized system that keeps you consistent, calm, and proud of how you show up every day.
You’ll stop negotiating with your potential and start proving it.
This course is built for your brain and rooted in neuroscience.
Is This for You?
This is NOT for people who want a quick dopamine hit or another morning routine they’ll forget in a week.
This is for high-achievers who want to unlock more of their potential.
You’re done feeling “lazy” when you know you’re capable of more.
You want to stop overthinking and start following through.
You want to be a better partner, friend, or leader by keeping promises to yourself and others.
You know you can change. You just need the right tools and accountability to kick start it.
In your gut you already know this answer if this is for you. You're here aren't you?
What my students are saying





Your Rule Ecosystem
Over 5 weeks you’ll build each piece of your focus system:
•Week 1: Write your rules
•Week 2: Build Supportive Routines
•Weeks 3-4: Turn them into habits
•Week 5: Reflect, debug, and refine
Everything connects through a built-in feedback loop, so your system improves with you.

"If you're between two actions to take: Choose the one that's the story you'd prefer to tell for the rest of your life."
- Alex Hormozi
"At some point, you gotta be real with yourself about the gap between the life you want to live and the life your daily habits are leading you towards."
- Michell Clark
"Delay is fear. You're procrastinating because it protects the part of you who is scared you're not actually good enough."
-Codie Sanchez
Make your best decisions automatic.
What's Inside
5 live group coaching calls where we’ll learn, build, and apply your new systems together
3 months access to Focus Room sessions for real-time accountability, co-working, and setting up our Habit Trackers
Private Focus Lab community space for encouragement and feedback. Lifetime Access.
Interactive Notion hub with everything you need all in one place
Rule Builder Template for writing supportive personal rules
Habit Tracker to visually celebrate progress
Rule Reset Template so you can bounce back fast
Access to replays for life so you can revisit anytime


The ultimate guarantee
Join, show up, and do the work.
If, after three weeks, you've shown up, I've seen a solid effort, and you don’t feel more focused, consistent, and clear about your next steps, I’ll make it right with full support or a refund.
You won’t lose by saying yes. You’ll lose by waiting.
If you're worried about the cost of going for it...
You should see the cost of staying exactly where you are.

The Focus Formula Cohort 02
425
The Focus Formula is a 5-week live experience that helps you build simple systems, follow through with ease, and finally feel proud of how you show up.
Valid for 17 weeks
Access to The Focus Lab Community
3 Months of Focus Room Access
Custom Habit Tracker
Routine Builder Template
Rule Building Workshop
7+ Notion Templates
Here's what you get when you enroll today:
5 weeks of LIVE group coaching calls to:
✔ Finally follow through on your desired habits
✔ Stop feeling guilty about your productivity
✔ Set up your phone so it stops hijacking your attention
✔ Create a system to make your best decisions automatic
✔ Understand your brain so you can create effective workarounds



Bonus #1
Bonus #2
✔ 3 Months of Virtual Body Doubling Sessions
✔ Monthly Guided Goal Setting + Habit Tracker Sessions
✔ Real-time accountability when motivation is low
✔ A structured space to follow through, not just plan
✔ Access to the private Focus Lab community
✔ Accountability between weekly calls
✔ Continued support beyond the cohort
✔ Space to ask questions and get unstuck
✔ Shared momentum w/ people doing the same work
If you are ready to get your time back and feel more clear headed, let’s get started today
Save 40% today
One time payment
100% Money Back Guarantee
Lifetime updates
Instant Access
$425
The Investment
$1475
If you’re reading this far, you already know this is worth way more than that.
FAQ
HOW LONG ARE THE CALLS? Each live call runs about 1.5 hours. Half teaching, half implementation. The Focus Room sessions are optional but included and they are 1hr.
HOW IS THIS DIFFERENT FROM WATCHING FREE YOUTUBE TUTORIALS? Tutorials can teach you a single trick. This cohort teaches you a complete process of how to change your life. More importantly, it’s live, interactive, and built around you. You’ll practice, get feedback, and actually follow-through instead of endlessly consuming tips and never implementing them.
DO I NEED ADHD TO JOIN? No. This program helps anyone who struggles with focus or consistency.
WILL I KEEP ACCESS AFTER? Yes. Lifetime access to all resources, replays, and templates.
WHAT KIND OF SUPPORT DO I GET? Unlike a self-paced course, this is live. Each week you’ll join a small group call where Kaitlyn teaches, shows examples, and gives personalized feedback. You’ll also have opportunities to submit your work for review, ask questions, and get advice tailored to your goals. You won’t be left figuring things out alone.
HOW MUCH TIME DO I NEED EACH WEEK? Plan for about 2 hours: •1.5 hours live with Kaitlyn •30 mins for homework on your own This is enough to get results without overwhelming your schedule.
WHAT IF I CAN’T MAKE ONE OF THE LIVE SESSIONS? Every session is recorded and uploaded to your private portal. You’ll never fall behind, and you can rewatch anytime. That said, being live gives you the chance to ask questions and get feedback, so we encourage attending as many as you can. Attending live is kind of crucial if I'm honest.